The ever-increasing volume of businesses on the web has created more competition and higher odds of overlooked and undetected websites. Complex, more sophisticated Internet marketing strategies are required today if a business is to stand a chance of attaining and maintaining predominant visibility on the web.

Based in Toronto, ThinqCloud's Internet marketing experts combine various strategies, always with the highest level of care and ethics. All of our traffic-generation tactics incorporate core marketing principles that focus on increasing return on investment.

Our in-house team of Internet Marketing, copywriting, and development specialists effectively implements a suite of solutions to expand a company's market reach to acquire more consumers. All our solutions begin with a thorough understanding of a business and website goals, objectives, key performance metrics, target market, current situation, and SWOT analysis.

Right solutions in the right hands.

search engine optimization (SEO)

Search Engine Optimization (SEO) leads a website to top positioning within a search engine's natural results, in order to drive qualified traffic. ThinqCloud specialists help websites rank above the competition through strategic content writing, quality link building, search engine friendly web design and development, and more. Websites under our care are organically optimized for major search engines, such as Google, Yahoo, and MSN, under the highest level of care and ethics. On-going monitoring and improvements promote our clients at top long-term positioning.

search engine marketing (SEM)

Search Engine Marketing (SEM) refers to paid placement of a website within search engine ranking. Pay-per-click marketing involves careful setup, strategic writing, and bidding for keyphrases to effect optimal positioning under "sponsored" results. For greatest ROI, ThinqCloud employs sound standards and best practices, with continual monitoring, to increase click-through and conversion rates.

web analytics

Web Analytics tools track and measure website data, reporting on the course taken by visitors in reaching and browsing a website. With the wealth of information that web analytics provide it’s easy to identify the strengths and weakness of a website’s or campaign’s marketing effectiveness. ThinqCloud provides a comprehensive cause and effect analysis of a website’s traffic and behaviour, as well as strategies for strengthening online efforts.

email marketing

Email Marketing delivers welcomed information about products or services to a targeted audience. This is direct marketing at its best, with a means to measure the effectiveness of consumer interest. Thanks to our development, testing, and deployment, ThinqCloud is credited with continually generating high response rates to clients' newsletters, surveys, and promotional campaigns. We offer a full-featured email marketing system for a minimal monthly fee if the client chooses to 'roll up their sleeves' and do it themselves.

social media marketing (SMM)

Social Media Marketing (SMM) creates exposure and branding through interaction with social network channels such as MySpace, Facebook, digg, forums, blogs, and others. ThinqCloud was one of the first firms to assist clients in establishing associations and conversations with online communities and forums. To maintain a good name and a respectable status online, companies also employ our solution for reputation management.

online reputation management (ORM)

Every comment, discussion, or posting about a company is an opportunity for brand building. Online Reputation Management works with all content, negative and positive, that shows up within search engine results. A hybrid of branding and Internet marketing, ThinqCloud's ORM solution incorporates a series of communication and marketing strategies to help spread the right word about a company or individual.

Search Engine Optimization (SEO)

ThinqCloud is partners with a leading Toronto SEO company, increases its clients' online business awareness and sales inquiries through results-driven search engine optimization and marketing strategies.

It's a fact that 80% of website traffic comes from search engines. This indicates that search engine optimization is an invaluable, not to mention economical, solution for attracting new clients.  At ThinqCloud, sites are cultivated organically, under the highest level of care and ethics. So that search engines such as Google, Yahoo, and MSN will confidently display the company within their search results.

Web surfers searching for general information or geographically specific, Toronto, Ontario or Canada wide, seldom look beyond the top 20 listings. Our search engine optimization strategies continue to secure top positioning for the websites in our care.

Each client project receives the full attention of  our assigned team of specialists. An initial understanding of the client's business, target market, and objectives are important to ensuring proper results. Assessment of the website for search engine friendliness and analysis of the competitors' SEO tactics is conducted. Required changes are made. Thereafter we apply both on-page optimization tactics, like strategic keyphrases and copywriting optimization, as well as off-page optimization, like link building and reputation management. All efforts are made to enlist the client's website above the competition and consequently increase success rates. Listings are constantly monitored and evaluated through a variety of different tools, including web analytics, call tracking, and conversion tracking, to name a few. Then reported and discussed with the client. Improvements are made accordingly to keep a website at the top of its competition.

Search Engine Marketing (SEM)

Catch your customers as they look for your products or services!

Search engine results listed under the SPONSORED section of all major search engines are managed by a web marketing strategy that is commonly referred to as Pay-Per-Click (PPC) advertising or Search Engine Marketing (SEM). SEM provides the unique ability to pay only when someone clicks onto your link. This type of Internet advertising allows a company to bid on keyphrases relevant to their business in order to optimize the proper visibility.

Advanced segmentation features offer huge potential to a firm which wants to ensure that their Internet advertising and website marketing budgets are spent only on the most relevant prospects. Through precise targeting and the ability to control how much you're willing to pay-per-click, the end result is a higher return on investment for your website marketing budget. Search Engine Marketing has proven to provide substantial return on a paid search marketing investment, typically outdoing the alternatives by a wide margin.

In this rapidly changing landscape, the setup, implementation, and continuous management of pay-per-click advertising across all major search engines and/or vertical engines, requires both technical and "smart" web marketing knowledge.

We got what clients are looking for in SEM

•  expert advice from accountable internet marketers;

•  setting up a search engine placement campaign and technical assistance;

•  continual monitoring, testing, and measuring through a variety of different tools, including web analytics, call tracking, and conversion tracking, to name a few

•  refining, and improving PPC campaign details;

•  user-friendly online marketing campaign reports which outline bottom-line; and

•  getting the most out of their advertising budget while improving their ROI.

ThinqCloud's search engine marketing services assist clients in implementing pay-per-click campaigns that produce results quickly and easily, at a cost that makes sense. Put our experience to work for you.

Social Media Marketing (SMM)

Many companies are realizing the opportunities in Social Media Marketing as a way to achieve a profile that people will recognize and visibility that will attract and engage visitors. These types of social networking strategies can be elaborate and tricky.

That's why ThinqCloud offers companies assistance with Social Media Marketing in an effort to create hype, engage users and manage any nature of remarks. ThinqCloud assigns a team of specialists to collaborate with clients to secure the highest degree of care and ethics.

Brand advocates know how to utilize the openness of the web to tell others about their experiences by posting positive, constructive, negative, or suggestive comments. This form of online involvement opens many opportunities to a company's branding and marketing efforts. Social networks, blogs, feeds, forums, tagging, and social bookmarking have all become part of a web user's interactive soapbox.

Online Reputation Management (ORM)

Prospective and current clients will often seek out a company's website by typing in the company or brand name into a search engine. Among the search results, including the company's official website and micro-sites, a searcher may also stumble on comments, reviews, articles, press releases, even an employee's personal social network profile, or other websites about the company. Some remarks may turn out to be negative, if not damaging.

Though the conjectures or rumors may be coming from a non-legitimate source; a disgruntled client, past employee, or just a prank, a business' reputation can there and then be put to question. This is where Online Reputation Management plays an important role in diverting harmful claims from easy public access.

Social networks, forums, blogs, or other website reviews facilitate the ease with which anyone can post comments on the Internet. It's no surprise that statements about a company or even a person's name can quickly pop up on a search engine's search results.

ThinqCloud assigns a team of specialists to collaborate with clients to ensure the highest degree of care and ethics.

Don't harbor the opportunity to discover damaging information. The longer it's out there, the more difficult it is to mitigate. Take preventative, corrective, or effective action and contact us.

Web Analytics

On-site web analytics tools provide valuable insight by tracking, measuring, collecting, and reporting on website data. In an effort to optimize performance, website managers rely on web analytics to gain a better understand of how visitors use their websites.

Benefits of properly used web analytics

•  Identifying where traffic is coming from

•  Learning what website visitors are doing

•  Discovering traffic patterns

•  Understanding conversion rates & how to improve them

Paths taken by visitors on a website can illustrate which pages are most popular, which lead to conversion, or even identify missed opportunities. Much can be learned from a website visit.

ThinqCloud provides insightful interpretation of website visitor behaviour. We can analyze clients' metrics against key performance indicators and provide reports and suggestions for future improvements.

Best tools ensure the best results.

ThinqCloud Solutions works with leading on-site web analytics tools. Find out how we can help with:

•  Google Analytics

•  Omniture

Understanding website visitors is critical to website success.

ThinqCloud engages marketing, design, copywriting, and technical team knowledge to ensure all key areas are addressed. Combining best tools with our know-how and clients' business knowledge is the ideal formula for utilizing website potential.

Email Marketing

Email marketing is about smart messaging. It's about directly connecting the right consumers with the information they need.

Effective, targeted and measurable, at half the cost of traditional direct marketing efforts, email has provided a form of communication that many companies are now adding to their toolbox of marketing initiatives.

Newsletters, surveys and promotions are remarkable at maintaining, if not reviving, interest in a company or product.

Benefits of our email marketing solutions

•  Canadian operated & hosted to comply with privacy laws

•  Compatible with both English & French

•  Completely white labeled

•  Self-managed or our managed options

•  Dedicated IP address

•  Every part of the email can be personalized

•  Automated integration with website subscriptions

•  Automated unsubscribe functionality

•  Pre-schedules delivery date &/or time

•  Real-time individual tracking & monitoring capabilities

Our end-to-end Email Marketing solutions begin with the custom designing of an email that best represents the client's business image. Together with the right strategy, graphics, and attention grabbing copywriting, we generate high impact, high response rate email messages.

We know what works. Experience lets us exploit the full capacity of email marketing - instant action, high response rates, tracking the actions of the recipient. Every client is provided with an Email Statistic Report that monitors email recipients, and details their preformed actions as well as the preferred behaviours. ThinqCloud customers continually benefit from the power of professional marketing.

Whether it is a one-time targeted campaign or an ongoing weekly customer newsletter, ThinqCloud provides the expertise and capabilities of developing and deploying a successful campaign.

We are ready to implement your email marketing campaign right this moment.